LaCrosse in the Market

The LaCrosse isn't a product of the yesteryear thinking that drove GM to build a competitor to whatever Lincoln was building across town. That's the sort of culture that got GM into trouble in the first place. Susan Docherty, vice president of Buick, GMC and the soon-to-be erstwhile Pontiac, told journalists at the LaCrosse introduction that the car must make Buick "relevant to people in their 40s and 50s." Right now, typical Buick buyers are in their 70s, Docherty said.

The LaCrosse has potential to change this. Let's just hope it proves dependable: So many promising GM products, from the redesigned CTS to the company's three-row crossovers, have received sour reliability scores a year or two out of the gate. Others, like the Chevy Malibu, have done better — and the LaCrosse rolls off the Malibu's Kansas City assembly line. I'm keeping my fingers crossed, because Buick has a heck of a car here.

    See also:

    Automatic Headlamp System
    When it is dark enough outside, the Automatic Headlamp System turns on the headlamps when the vehicle is started and after the transaxle has been shifted out of the PARK (P) position. The headla ...

    Power Outlets
    The accessory power outlet can be used to plug in electrical equipment, such as a cell phone or MP3 player. This outlet is located under the armrest inside the center console storage. The outlet is ...

    Sales success
    The Rendezvous was a badly needed success for Buick, given the literal die-off of its aging customer base, and singlehandedly brought a large number of younger, wealthier "conquest" buye ...